Method and approach - towards Web n.0...

Our aim at art71.com is to build smart, easy-to-navigate and accessible websites. We work towards an idea of Web n.0: where "n" is the mathematical idea of raising the power an infinte number of times as we believe that the Web is a rapidly changing environment and we want to keep all our client websites at the edge of Web development.

Our websites can be viewed by all

Our website coding conforms to the guidelines of the W3C World Wide Web Consortium. The W3C guidelines are used by web browser software to control how websites appear on screen. The underlying coding of our websites is continuously improved to ensure that the websites operate effectively across the entire range of browsers used by users to visit the Web, on PCs, Macs, mobile browsers or TV. We are working on improving access to all client websites via mobile or cell phones.

On-going development

All our website contracts include ongoing development of the site whether it be our improvements in the underlying coding or improving the appearance of the website to provide a better experience for the user of the website. We, of course, welcome all client feedback to help in this on-going development.

Intelligence and security

For the future, our aim within our concept of Web n.0, is to create more intelligent websites which become a powerful and useful tool for our clients' businesses. Security issues are also critical on the Web and we are looking at building more secure functions for our sites to ensure safe online trading.

Accessibility

We are building all our websites to exceed the requirements of the U.K. DDA Disability Discrimination Act, even for non-British websites, as we believe it makes good practice. This means that we will not build websites which require plug-in software for the main navigation or functionality of the website. We will not build websites which discriminate against screen readers by using frames or other coding which restricts access for web users of all abilities. We aim to build sites which are easy and simple to use by everyone.

• Our Service Level Agreement